Hi! I’m Daniel butler; A Design driven TECH ENTREPRENEUR & STARTUP GENERALiST.
I bring fresh eyes and a founder’s mindset to help ambitious early stage companies cement their mission. Whether it’s preparing your investment story, rebranding the MVP, sharpening your copywriting, setting up the go-to-market strategy or auditing internal tools and processes. Using a multidisciplinary skill-set and hands-on approach I help the founding team tackle hard questions and deliver tangible results, fast.

As an entrepreneur, I cofounded a startup building business tools on top of the social web to help publishers and brands to increase efficiencies in their content production, sales and distribution.
Having lived agile I have been involved with the entire process of building, launching and iterating on new products for scale. I’m able to apply a macro and micro lens to accelerate the business development process plus the secret sauce of hustle and grit to tackle ambiguous projects.
Previously I spent close to a decade in the ad industry in various creative roles pushing technology as a storytelling medium for global brands.
Latest articles:
How to setup SaaS to manage VAT in Europe
9 minute read ︎︎︎
Why play means serious business
7 minute read ︎︎︎
My entire agile process to redesign scrimba.com 11 minute read ︎︎︎
Imaginging a decenratlised future for the digital publishing industry
8 minute read ︎︎︎
How an industry audit can fast-track your next design
5 minute read ︎︎︎
A deep dive into our process from concept to launch of a self service advertising platform for local media
7 minute read ︎︎︎
7 minute read ︎︎︎
8 minute read ︎︎︎
© 2021